In this episode, Farzana Baduel speaks with Yasir Khan, a world-class speaking coach and founder of Speak Like a CEO, about mastering public speaking in high-pressure environments. With over 3 million followers and experience coaching leaders at Google, Apple, and Deloitte, Yasir shares practical strategies for PR professionals preparing spokespeople for press conferences and crisis situations. He reveals the science behind compelling communication, from body language to engagement techniques, and offers insights on overcoming stage fright and imposter syndrome. He also discusses how he built a massive social media following and the power of impactful content in today’s digital landscape.